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Tuesday, January 27, 2015

Sexual Advertising

A lot of ads now of days has to do with targeting the sexual side of your emotions.  Some advertising that shouldn't even be sexual at all turn into some sort of sexual commercial.  People love sexual things and feeling "sexy" so when a commercial says "feel  sexier than ever wearing these clothes" of course people are going to buy it.  You see these in Axe and Old Spice Commercials too they make you think that if you buy this product all the girls will want you even more because you will smell so great they wont be able to resist.  Also, for girls you see Victoria's Secret commercials and they show all these half naked girls with size A boobs wearing bras that make them look 2 or 3 sizes bigger than they actually are.  Of course girls with smaller breast are going to buy those because guys will find them more "attractive".  In other commercials such as condoms they talk about if you buy this super thin condom it will make the experience between you and your lover 10 times better than with any other brand of condom on the market.  I am interested to see how much more sexual advertising will get in the future since it has already escalated so much since they first started using this technique of advertising.

1 comment:

  1. I agree with you Jessica. Your post also brings up the point that Mr. Inloes made in class about watching TV with your family and having all these sexual ads come up making everything more uncomfortable. Going off of the point that you made about Victoria Secret, why is it okay to advertise girls in underwear but you will be shunned if you leave your house just wearing underwear? Isn't that what the girls in their ads are doing? its not just that way for girls either; it works for guys too. You see Calvin Klein ads of men with 6 packs standing in boxer briefs with a cup in them to make everything larger. It's okay for an ad but not in public. I feel like not only are sexual advertisements manipulating us but also planting false ideas in our heads.

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