I choose to analyse the Nationwide commerical. This commercial shows a boy stuck at the same age going through life saying how he can't do certain things because he died in an accident. Yes, this commerical was a good commerical to show because it shed light on a situation that is a big issues but it also stirred a lot of controversy. People thought the Nationwide commercial was too serious for a Super Bowl commerical since they are all suppose to be happy and make you want to party but then again why wouldn't they show it at the Super Bowl when everyone is watching and it will draw the attention of so many people. Yes, it was a sad commerical and may have been a buzz kill but it was a well educated video to show.
When I saw this come on during the super bowl I could not believe my eyes. This was not your typical humorus commercial which is why I think Nationwide nailed it. The head of advertising for Nationwide really went outside of the box which brought a lot of attention to the company. Although it is sad, it shows us that things that we didnt expect to happen can surprise us at any given moment. We need to live our lives without worry but we also need to be smart and take the necessary steps to keep our loved ones safe. I was very intrigued by this ad.
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